Oklahoma, okay.

Oklahoma, we're here. You're officially Root state #6. And we made it just in the nick of time. Auto insurance rates increased for 26% of drivers this year...and you fine people of Oklahoma are already paying the 5th highest rate for car insurance in… read more

3 Ways Traditional Car Insurance is Unfair

Car insurance. Something you probably wouldn't think much about if celebrities and talking animals w… read more

How Root (Actually) Prices Car Insurance

First, the bad news. Here's how traditional insurance works. (We'll make this as painless as possibl… read more

You're covered, Illinois.

We have fantastic news to report—especially if you live in the state which invented the Twinkie. Yep… read more

How We're Building a Future-Proof Insurance Company

We're on the cusp of a monumental shift in how insurance is bought and sold. And many of the big tra… read more

We made it, Utah.

Things are getting real now. As of today, we are a licensed auto insurance carrier in the state of U… read more

3 Things Root Members *Never* Pay For

The news is in. Rates for traditional car insurance are on the rise...again. And people aren't happy… read more